A confident, dynamic and differentiating new brand identity that sets them apart.
We created a vibrant and dynamic identity, which captures who they are and what they do, as well as clearly differentiating them from the more traditional commercial property companies.
The pyramid is one of the most solid, stable and long-lasting man-made structures and signifies Creative Places' knowledge and experience, but also their proposition of helping create physical places for research and innovation that thrive for years. This structure is combined with vibrant and dynamic intersecting colours to highlight their creativity and the dynamic nature of environments where innovation occurs.
As part of the re-branding work, we also designed and built a fully responsive website to bring Creative Places' extensive project experience and thoughts on the commercial property industry to life in a compelling way. This has given them much more confidence in how they are able to talk about their business and demonstrate their expertise.
We continue to work closely with the Creative Places team, helping them shape how they communicate - creating thought leadership articles, distributing stories to the press and much more.